Video guide · Meta

How to connect Meta to Paid Signal

Watch it once, then follow the steps beside the video.

Follow along

01Find your Dataset IDOpen business.facebook.com/events_manager and choose the pixel/dataset your store uses. Go to Settings and copy the Dataset ID — a long number — and paste it below.
02Generate the Conversions API tokenStill in Settings, scroll to “Conversions API” → Set up manually → Generate access token (you need admin on the Business portfolio). Paste it below — it is stored encrypted and never shown again.
03Name your eventYour confirmed-money purchases arrive as a separate event with this name, so your existing pixel keeps working untouched. You will see it in Events Manager under this exact name. The test event code is optional — set one from the “Test events” tab to watch deliveries live while testing.

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